Visitors index

Percentage change in Shopping Center visitors compared to the previous year, and trend for the current year

Thanks to Microlog counting systems, installed in more than 350 Shopping Centers and about 10,000 stores, we are able to collect a large amount of data and return very reliable trends on visitor flows.

The indexes contained in this page are processed every month, and show the percentage variation of entries compared to the previous year. We have divided the Malls by Italian Region, considering only the regions for which we can analyse a sufficient number of centers to make the sample representative.

Monthly the page will be updated with the trends of the month just passed, and with graphs showing the overall trend at national level, both in comparison with the previous year and for the current year. Through the appropriate button at the bottom of the page, it is always possible to download the pdf with the data file for the current year.

We are also working on a visitors index for Retail. In the near future this page will be enriched with the number of admissions in stores divided by main product sectors. Keep on following us! ;-)

MALLS

In 2026, the indices analyse visitor trends over 2025. New features this year include the addition of new galleries to the national sample and data for the Molise region.

National trend of current year over the previous year – MAY: +3.5% (over 2025)

YTD (Year to date) 2026/2025: +2.7%

LTM (Last twelve months) 25-26 vs 24-25: +1.0%

Regional Trend – May 2026 vs 2025

Emilia-Romagna

+4,2%

Lombardia

+3,6%

Piemonte

-0,9%

Veneto

+6,5%

Friuli V. G.

+6,7%

Trentino A. A.

+6,9%

Liguria

+0,2%

Toscana

+1,2%

Marche

+5,7%

Lazio

+9,1%

Molise

-2,3%

Abruzzo

+6,8%

Campania

+4,3%

Puglia

+0,4%

Calabria

-0,3%

Sicilia

+6,4%

Sardegna

+0,8%

Percentage change in visitors, month over month, for the current year – national

Comment:

In May, the national trend in mall footfall is up +3.5% compared to 2025.

Regional analysis: comparing with 2025, the Italian regions with the most positive performance for May are Lazio (+9.1%), and Trentino A. A. (+6.9%), while the worst are Molise (-2.3%) and Piemonte, which fell by -0.9%.

In a close comparison with the previous month, May entries saw a +9.3% increase over April 2026.

Report Mall – 2026